(Courtesy of Mack Trucks Communications)
GREENSBORO, N.C. Nov. 12, 2012 – Mack Trucks today announced that the company is sponsoring Tasca Racing, a National Hot Rod Association (NHRA) Mello Yello Series race team based in Charlotte, N.C.
As part of the three-year agreement, Mack will provide three SmartWay-certified MACK® Pinnacle™ Axle Back model sleepers, which will transport the Tasca race car, additional engines and equipment as the team travels the nationwide race circuit. The NHRA has 16.3 million avid fans in the U.S. and is considered one of the largest motorsports sanctioning bodies in the world.
“The partnership between Mack and the Tasca Racing team was natural given that both are family-oriented American brands with a long history in their respective industries,” said John Walsh, Mack vice president of marketing. “Both companies also have a team approach to doing business, which has helped Tasca and Mack develop track records of exceptional performance.”
Owned by Bob Tasca III, Tasca Racing competes in the Funny Car NHRA division and is backed by Ford and Ford Customer Service Division brands Motorcraft and Quick Lane. Tasca is a third-generation drag racer and vice president of the Tasca Automotive Group, a family-owned collection of dealerships and automotive-related companies based in Seekonk, Mass. and Cranston, R.I.
“Mack is known for toughness, durability and quality, as well as cultivating strong personal relationships with their customers,” Tasca said. “With a very loyal U.S. fan base, I wanted to surround our team with partners that have the same values as we do and as the drag-racing enthusiasts who watch us race.”
The Mack Pinnacle models are equipped with the MACK® MP-8 engine with 505 hp MaxiCruise, the MACK mDRIVE automated manual transmission and the MACK C-125 drive axles for a complete MACK® Pedigree™ Powertrain.
“Successful racing comes down to precision tuning – perfectly calibrating elements like fuel, air flow and heat to have the fastest run down the track,” Walsh said. “Mack balances many of the same elements when engineering our trucks to transport heavy loads and tackle long hauls, ultimately delivering superior performance and fuel efficiency for our customers.”
About Mack Trucks
Dedicated to quality, reliability, and total customer satisfaction, Mack Trucks, Inc. has provided its customers with innovative transportation solutions for more than a century. Today, Mack is one of North America’s largest producers of heavy-duty trucks and MACK® trucks are sold and serviced through an extensive distribution network in more than 45 countries. Mack trucks and diesel engines sold in North America are assembled in the United States. Mack manufacturing locations are certified to the internationally recognized ISO 9001 standard for quality and ISO 14001 standard for environmental management systems. Mack is also a proud sponsor of Share the Road, an American Trucking Associations’ public information campaign aimed at enhancing the safety of our nation’s roadways.
Mack Trucks, Inc. is part of the Volvo Group, one of the world’s leading manufacturers of trucks, buses and construction equipment, drive systems for marine and industrial applications, aerospace components and services, and is one of the world’s leading producers of heavy-diesel engines (9-16 liter). The Group also provides complete solutions for financing and service. The Volvo Group, which employs nearly 118,000 people, has production facilities in 19 countries and sells their products in more than 180 markets. Volvo Group sales for 2011 amounted to $47.8 billion. The Volvo Group is a publicly-held company headquartered in Gothenburg, Sweden. Volvo Shares are listed on Nasdaq OMX Nordic Exchange and are traded OTC in the U.S.