Fifth-annual Ford Customer Service Division Race Car Design Contest To Celebrate “Our Everyday Heroes”

DEARBORN, Mich., Feb. 29, 2012—This year the Juvenile Diabetes Research Foundation, the global leader in finding cures and treatments for type 1 diabetes, will get a boost from the world’s fastest motorsport—the NHRA Full Throttle Series—thanks to Ford Customer Service Division (FCSD) and its brands Motorcraft and Quick Lane.

For the fifth consecutive year, FCSD will partner with JDRF to play host to the race car design contest, which pairs children with type 1 diabetes (T1D) with FCSD’s racing program in an effort that has raised more than $250,000 for diabetes research since 2008.

This year, children will design a paint scheme for the Motorcraft/Quick Lane Funny Car driven by Bob Tasca III. The contest moves back to Tasca Racing this year for the first time since 2009, after a successful two years with the No. 21 of Wood Brothers Racing and drivers Bill Elliott and Trevor Bayne.

For the first time, the contest will have a theme – “Our Everyday Heroes” – and the winner will receive the July 4th trip of a lifetime, to an NHRA Full Throttle Series race in Norwalk, Ohio. There, the young winner and his or her family will meet Tasca and serve as honorary crew members for the car that will display the paint scheme he or she designed—a very special patriotic JDRF livery.

“This partnership has yielded some great results over five years,” said Mary Lou Quesnell, Director of Marketing for FCSD. “While participation numbers have always been great, we expect a big buzz this year with the new patriotic theme and July 4th winner’s package.”

The winning paint scheme will be unveiled on the Ford Shelby Mustang Funny Car at a press conference July 5, 2012, with the winner and family in attendance.

“I was so inspired by the winners of this contest in 2008 and 2009 and am proud to welcome it back to Tasca Racing and the Ford Shelby Mustang Funny Car team,” Tasca said. “The designs these kids come up with are just amazing to see. The winning patriotic design is going to look great in Motorcraft and Quick Lane colors.”

“We are so grateful to have the incredible support of Ford as our partner for the ‘Design a Race Car Contest,’ for the fifth year and counting,” said Mania Boyder, executive vice president of development for JDRF. “Each year, we are excited to see the creativity and uniqueness of design submissions by talented young people. And each year, the campaign helps JDRF in our work to spread awareness for type 1 diabetes, and raise funds for preventions, better treatments, and a cure for the disease and its complications.”

Motorcraft, a Ford Motor Company brand of automotive parts ranging from filters and spark plugs to engines and transmissions, will be the primary sponsor on the Wood Brothers No. 21 NASCAR Sprint Cup Ford Fusion for 12 races, beginning in February at the Daytona 500, a race they won last year.

Quick Lane Tire & Auto Centers are operated by Ford and Lincoln Mercury dealers, but are equipped to provide services for all makes and models. Quick Lane offers routine vehicle maintenance services such as oil and filter changes, and light repair services like brake repairs and tire replacements, all done by factory-trained technicians with no appointment necessary for customers.

# # #

About Motorcraft
Motorcraft® offers a complete line of replacement parts that are recommended and approved by Ford Motor Company. From routine maintenance to underhood repairs, Motorcraft parts offer exceptional value with the highest quality and right fit at competitive prices. Motorcraft parts are available nationwide at Ford and Lincoln dealers, independent distributors, and automotive parts retailers and are backed by Ford Motor Company’s Service Parts Limited Warranty. For more information, visit www.motorcraft.com.

About Quick Lane Tire & Auto Centers
Quick Lane® provides automotive quick services for all makes and models. Quick Lane’s nationwide network of 600 facilities, each providing the convenience of an aftermarket company (no appointment necessary, service while you wait, evening and weekend hours, competitive prices) with the confidence of a major automotive manufacturer (quality parts, factory-trained technicians). Quick Lane® is a registered trademark of Ford Motor Company. For more information, visit www.quicklane.com.

About JDRF
JDRF is the leading global organization focused on type 1 diabetes (T1D) research. Driven by passionate, grassroots volunteers connected to children, adolescents, and adults with this disease, JDRF is the largest charitable supporter of T1D research. The goal of JDRF is to improve the lives of every person affected by T1D by accelerating progress on the most promising opportunities for curing, better treating, and preventing T1D. JDRF collaborates with a wide spectrum of partners who share this goal. Since its founding in 1970, JDRF has awarded more than $1.5 billion to T1D research. More than 80 percent of JDRF’s expenditures directly support research and research-related education. Past JDRF research efforts have helped to significantly improve the care of people with this disease, and have expanded the critical scientific understanding of T1D. JDRF will not rest until T1D is fully conquered. For more information, please visit www.jdrf.org.

New Auto Parts.com